Startup Story

A platform for short film makers ShortFundly

Name of the company : Shortfundly

Names of partners : Selvam. M (founder) and P.Maharajan (co-founder)

Incorporated in : 2014

Industry : entertainment

Company description : –

Shortfundly is an online technology and data driven media company that curates and shares the best short films and stories from India through our global multi-platform network. Our video and editorial platform enables a global audience to easily discover, watch and share unique stories from India anywhere on their desktop and mobile devices.

Our vision is to continually grow the community of short film audience to enable a wide and accessible market reach for short films and become the leading micro-cinema/short film platform for India. Please visit www.shortfundly.com

Number of employees : 25

The short film industry is booming now, with many youngsters hoping to make a mark. But the challenge has been to reach the right audience at the right time. Identifying this difficulty, M Selvam, along with P Maharajan, has founded Shortfundly, which hopes to bridge this gap and nurture filmmaking talent.

How shortfundly works?

Submit your shortfilm

Simply upload a film, add some basic details like who’s the director,actor,actress etc., and submit. That’s it you are done.

We Promote Your Shortfilm

Once, your shortfilm submit to shortfundly, We will help your Shortfilm to reach more people through our online platform.

People Watch Your Shortfilm

People will showing interest to watch your Shortfilm. It’s happening on shortfundly.

You Get recognized by people

Once your shortfilm submitted, People love it and they provides incredible shortfilm rating. This rating, reviews and feedback will help you to get idea an where you are good and where we need to improve your shortfilm making skillset. Shortfundly strongly believes most of us require those reviews and feedback of your creative shortfilm.

YouTube, vimeo etc. are great platforms providing online video streaming services. However, they are not designed for short film and short film makers. If you want to see a short film in some particular category, you are required to do extensive search to find the short film. So, we thought to build a new platform to help users quickly view and share short films without searching much.

Shortfundly aims to provide a platform for short filmmakers to spot suitable artistes and vice-versa, and stay connected. “Having worked with online video advertising, a bunch of my friends wanted me to promote their short films to reach the audience. That prompted me to create this space,” says Selvam, “Shortfundly can be the start for any short filmmaker who nurses dreams of getting his work to the big screen some day.”

The Shortfundly app serves a twin purpose — apart from pushing notifications, where the user gets immediate updates, it enables the functioning of screen casting on smart TV. The app also provides a chatbox that answers questions to the users, besides helping them find the right short film that they want to watch, with the least user text search. One can even browse for preferred short filmmakers and further increase their association. Shortfundly, which has more than 20,000 short films to choose from, also hopes to act as the ‘LinkedIn’ for budding short filmmakers.

The company constantly looks out for information of short film festivals in India and encourages artistes to register for such forums. The Shortfundly team subsequently gets connected with the partners of such events, to obtain information, such as registration fee, closing dates and categories, which is subsequently sent to directors and producers. Once the information is collected, Shortfundly sends an email campaign to its users to bring to light the opportunities available for them. “As of now, we are helping out for short film festivals in India only, but are looking at ways to get connected with festivals happening across the globe,” adds Selvam.

The application also seeks to provide details about released short films to help its makers analyse response to the movie and determine elements that will help in improvement.

For the future, Shortfundly is exploring the possibility of setting up an exclusive audition platform. “There are many people who miss out on opportunities since they aren’t aware of auditions,” he says, “We’re looking at a feature that will solve this challenge.”

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